This project is very special to me as it was an idea I dreamt up and sold to one of our long time clients with a napkin sketch. I love the beautiful Cades Cove loop and had long felt it needed an app to help enhance the loop experience.
The Cades Cove guide ensures visitors will see and learn all about the beauty in Cades Cove. We wanted to build a tool that was easy to use and available on both iOS and Android. Wifi is limited to nonexistent on the loop, so we ensured the app would work well even when offline. We used geolocation so that users would be able to locate where they were on the loop or surrounding trails.
The Cades Cove app allows guests to view points of interest as a list or within a customized, interactive map. Visitors can click on the points of interest to provide photos, quick facts, hidden treasures and related content, enhancing their experience in nature. Once they are done exploring the loop, users can share their favorite stories of exploring the loop with other users.
My Role:
User Experience Director