When The Tennessee Department of Economic Development approached Designsensory to help develop a new campaign and family of websites to capture our state’s culture of excellence, we wanted to brag a little bit about our home state. We wanted to tell the state’s story in a richer, deeper way, showcasing the landscape, the people and the passion for quality that makes this a great place to live and work.
After designing the main site, I extended the TNECD look and feel across all county ECD sites in Tennessee. We built a flexible design system to create efficiencies and a consistent experience across the entire family of websites.
My Role:
User Experience Manager, Lead Designer